Nedbank Case Study

Nedbank Group Limited is a bank holding company that operates as one of the four largest banking groups in South Africa through its principal banking subsidiaries. The company’s ordinary shares have been listed on the JSE Limited since 1969.

Nedbank wanted to run targeted email campaigns to consumers who they believed would have more of a propensity to buy their banking products then those that wouldn’t.

They selected certain segments of our database and we provided them with the targeted email solution.

Please click here for some examples of our email marketing campaigns.

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